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If you have a business, you need Google Analytics!

  The best way to manage your website’s progress and to measure the ROI (Return Of Investment) is to install Google Analytics to it. According to Google, Google Analytics “provides powerful digital analytics for anyone with a web presence, large or small.” On Mashable, this formidable tool is described as a system that “makes it easy for anyone …

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5 ways to design a smart conversion oriented marketing strategy

 Despite the existence of a lot of conversations about the best way to reach the right target audience, there aren’t many efficient talks about conversions: if you want to know more about smart conversion oriented tactics, keep reading.   Speak the language your clients speak: try to figure out what ticks your target audience and …

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